How to Improve your Business Reputation on Yelp

RSVP: http://www.meetup.com/RefreshSD/events/33375812/

Date: Tuesday, November 8, 2011, 7:30 PM at Qualcomm

As a web designer, many of us have clients that struggle with social networks. Yelp is one them that has frustrated many business owners with reviews and unruly marketing tactics. Join us to November 8th to see how you can help educate your clients on how to gain the edge on the competition.

Yelp Presentation Slides:



Yelp averages more than 20 Million reviews and 53 Million visitors per month.  How many of your customers rely on Yelp?  In this presentation, Steven Moody and Sandro Jaeggi of Beachhead Marketing will review how you can increase your revenue by effectively using your Yelp profile.

We’ll be looking at how to improve your Yelp reputation, who should care about Yelp, deconstructing Yelp’s algorithm, how to improve your Yelp presence, baseline results, what are you customers searching for, optimizing profiles, getting your good reviews out of purgatory and more.

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

The San Diego Web Designers meetup meets every second Tuesday of the month and is combined with the Refresh San Diego and the HTML-5 user groups. Looking for things to do? Make sure to check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

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Why use Magento eCommerce

RSVP for “Why use Magento eCommerce” on Meetup.com/RefreshSD
Tuesday 7:30pm, October 11, 2011

Do you know about Magento, the world’s fastest growing eCommerce technology company with over 100,000 stores worldwide?   Their sites range from up and comers, to the world’s largest on-line retailers like Salomon Skis, Tool King, The North Face, GolfSmith, Bonobos, Dockers, Ford, Sierra Nevada, BarackObama, Nokia, Harvey Nichols, Fred Perry and more.

Our presenter, Travis Fawcett, has been a freelance developer working in web applications for over 8 years.  His soup of choice is the meaty LAMP (Linux, Apache, MySQL, PHP) stack. He has over three years of Object Orient PHP development utilizing the Zend Framework. With this solid background in Zend Framework, Travis has easily transitioned into a Magento developer.

Since September of last year, Travis has been developing unique Magento sites that required everything from custom theming to full blown custom module creation and modification.

Travis will focus on a brief history of the development of Magento and why it’s gained in popularity.  He will then transition into a demo site and highlight key features of the application along with some food for thought before jumping in.   Additionally, for those more interested in the theming and coding, Travis will give a brief overview of the file structure, Magento theming, module creation and debugging. Finally he’ll wrap up with how to get started with Magento, the must haves along with what you need to know to avoid common install mistakes.

For more information or Magento help from Travis, he can be reached at  http://calltravis.com

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AGENDA:
7:30-7:40 – Announcements, Member intros
7:40-8:45 – Topic and Discussion
8:45-9:00 – The usual networking and geek tech talk

RefreshSD meets every second Tuesday of the month and is combined with the HTML-5 and the San Diego Web Designers user groups.

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

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Open Web App Summit – Fall 2011

RSVP for Open Web App Summit – Fall 2011
Tuesday, 7:30 pm, Sept 13, 2011

Brought to you by CloudCanvas and featuring Sweetlabs

Learn about how two new San Diego startups are changing the way applications are experienced on the desktop and in the browser.

The summit is for Developers looking to innovate beyond the sandbox of iPhone, Facebook or Twitter apps. And, for developers looking to monetize their web applications.

Pokki: How to make awesome desktop applications using HTML5
Pokki is an application platform for the desktop that enables web developers to create awesome desktop applications using HTML5. Please join Adrian for an overview of Pokki and what it can do for you.

CloudCanvas: A new way to develop and monetize web apps.
Develop Once, experience everywhere! Our new development platform makes development of money-making apps headache-free.

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AGENDA:
7:30-7:40 – Announcements, Member intros
7:40-8:45 – Topic and Discussion
8:45-9:00 – The usual networking and geek tech talk

RefreshSD meets every second Tuesday of the month and is combined with the HTML-5 and the San Diego Web Designers user groups.

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

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Open Source 101 with Gina Trapani

Firefox, Android, Chrome, WordPress, Apache, Linux: all of this software you use every day is open source. But what is open source software? What do open source licenses really mean? Why would anyone open source their work? How do they make money? Why should you contribute? Gina Trapani (lead developer of open source webapp ThinkUp http://thinkupapp.com) will cover the basics of OSS, what’s important about it, and how you can use it to your best advantage. Gina will follow up with a Q&A. She’ll also have copies of the new edition of the Lifehacker book on hand to sign (http://lifehackerbook.com).

When: 7:30pm, Aug 9th, 2011

RSVP on Meetup

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

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HTML5 – Super Technology Update!

We’re going to catch up on all the latest developments in HTML5. There have been a lot of new capabilities in audio, video, 3d and Flash to HTML5 conversion. We’ll look at a bunch of the new stuff from Google IO and some really awesome new examples of pushing web application technology for games and web applications.

When: 7:30pm, July 12th, 2011

RSVP on Meetup

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

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Sencha Technologies – Ext-JS and More…

Juan Mendes will be our speaker on the topic of Sencha Technologies (http://sencha.com). Sencha is one of the most comprehensive set of tools, frameworks and web technologies.

Here are the segments of the talk, each will be around 15 minutes…

  1. Intro to EXT-JS : Talk about Ext.onReady, Ext.Viewport, generating widgets with JSON and xtypes, show the online API, show the online examples, how to use the forum/stack overflow to get questions answered.
  2. Understanding Ext.Component architecture
  3. Layout Managers: BorderLayout, AnchorLayout, CardLayout, TabPanel and others.
  4. GridPanel: Explain the architecture of a Ext.grid.GridPanel: Ext.data.Store, Ext.data.Reader and subclasses, Ext.data.Proxy and subclasses.
  5. Intro to creating testable/reusable Ext-JS code: An overall explanation of ExtJs widgets and how to extend them for use in your application. This includes: which class should I extend? Should I create a plugin, subclass, factory method?
  6. Questions and Answers: stump the expert :)

When: 7:30pm, June 14th, 2011

RSVP on Meetup

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

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Introduction to Semantic Technologies – Your On-Ramp to the Web of Data

When: Tuesday, May 10, 2011 7:30 PM

Where:
Qualcomm Building QRC (Qualcomm Research Center)
5665 Morehouse Dr. Room 119-B
San Diego, CA 92121

RSVP: Introduction to Semantic Technologies

Details:
So, you’re interested enough in Web 3.0/Semantic Web to come to a Meetup. You know that people are talking about it, but you aren’t exactly sure why. What is it really? And what is it not? What’s the value? What are all these acronyms people keep talking about: RDF, OWL, SPARQL? What’s a “triple” and why should you care? Does this have anything to do with “linked data?”

Maybe you already know the answers to these questions, but when you talk about SemWeb to friends and colleagues, they back slowly away… At this Meetup, we’ll address some of these core questions in an easy-to-understand way – even if you have never seen a line of computer code.

Come join Eric Franzon (SemanticWeb.com) for this friendly and fun introduction!

Attendees will learn:
- The basics of core Semantic Technologies
- How the technologies are being used today (and who’s using them)
- More technical folks will also learn some helpful ways to simply and clearly explain Semantic Tech to their favorite business user, web developer, potential investor, or barrista!

Eric Axel Franzon (http://www.linkedin.com/in/ericfranzon) is an executive with experience in highly technical subject areas, business analysis, marketing, communications, and operations.

Eric was one of the founders of the Semantic Technology (“SemTech”) Conference, is VP Community at SemanticWeb.com, and is an Affiliate Analyst with Chris Shipley’s Guidewire Group.

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How to get the most out of crowdsourcing

When: Tuesday, April 12, 2011 7:30 PM

Where: Qualcomm Building QRC (Qualcomm Research Center)
5665 Morehouse Dr. Room 119-B
San Diego, CA 92121

RSVP: Crowdsourcing on RefreshSD Meetup

Details:
David Bratvold and Janelle Noble will be speaking about crowdsourcing this Tuesday.  From their own personal experiences of what they’ve learned in the industry, they’ll be covering the basics of crowdsourcing, along with detailed case studies, and practical advice.  Some of the topics they’ll be discussing:

  • What, exactly, is crowdsourcing
  • Different types of crowdsourcing
  • Crowdsourcing companies
  • How can it help you
  • Who is crowdsourcing for
  • Common myths of crowdsourcing
  • Case studies & examples

It will be an interactive discussion allowing you a chance to ask your crowdsourcing related questions.

David Bratvold is the founder and CEO of Prova, an advertising agency built on crowdsourcing principles.  David started Prova in 2008 in order to fix several problems associated with the traditional methods of ad design.

David also founded the #1 site for crowdsourcing news, The Daily Crowdsource, as a way to expand the crowdsourcing industry by educating the public on the pros and cons. The news site has quickly grown to be the #1 site for crowdsourcing news, with such programs as the Crowd Leaders, and Microvolunteering Wednesday.

Janelle Noble is Director of Marketing for Brightidea, the global leader in innovation management. In 2005, Brightidea launched the first online innovation platform designed to improve the effectiveness of any organization’s innovation process.

Join us for this month’s topic and make sure to bring your burning questions for great a discussion on crowdsourcing.

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

http://bit.ly/i6cLWP
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Web Apps 101 – Quickly getting a prototype up and running

Got an idea for a killer web application?

What are the best tools to track and prototype my app?

How can I quickly and easily learn the most valuable skills and practices in this emerging field?

How can “Agile Development” help get your Web App out the door faster?

How do I use “cloud” servers and use them effectively?

RSVP: http://www.meetup.com/RefreshSD/events/16184757/

How do I use “cloud” servers and use them effectively?

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out SD Tech Scene for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

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