Growth Hackers engineer virality at the core of their products to build a steady flow of users. We will discuss which company’s have successfully used these techniques to grow. The psychology and principals of viral growth and how you can learn to think and act like a growth hacker, too.

Tim Homuth will expand on the discussion he gave on Facebook Ads and share from his experience in direct, digital, and social media marketing.

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

The San Diego Web Designers meetup meets every second Tuesday of the month and is combined with the Refresh San Diego and the HTML-5 user groups. Looking for things to do? Make sure to check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

Tired of working from home? Check out a co-working space near you and start collaborating with other co-working members. 3rdSpace, AI Center and Co-Merge are my favorite places. Here’s the complete list of co-working spaces in San Diego: http://www.sdtechscene.org/resources/#coworking

RSVP: http://www.meetup.com/RefreshSD/events/55466532/
Date: Tuesday, April 10, 2012, 7:30 PM at Qualcomm QRC Building

Tim Homuth will be presenting on advertising on Facebook and share his inside knowledge on what he’s learned working with brands and celebrities. Stay tuned for more updates.

In this talk we will cover how to…

• Define your goals
• Micro target your audience
• Measure your conversion
• Optimize your Facebook Ads budget

We will quickly cover the basics to get set up, share with you some tips, tricks, and lessons learned from our experience, and spend the majority of our time defining the process you can use to test strategy and manage ad campaigns for your business.

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

The San Diego Web Designers meetup meets every second Tuesday of the month and is combined with the Refresh San Diego and the HTML-5 user groups. Looking for things to do? Make sure to check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

Date: Tuesday, November 8, 2011, 7:30 PM at Qualcomm

As a web designer, many of us have clients that struggle with social networks. Yelp is one them that has frustrated many business owners with reviews and unruly marketing tactics. Join us to November 8th to see how you can help educate your clients on how to gain the edge on the competition.

Yelp Presentation Slides:

Yelp averages more than 20 Million reviews and 53 Million visitors per month.  How many of your customers rely on Yelp?  In this presentation, Steven Moody and Sandro Jaeggi of Beachhead Marketing will review how you can increase your revenue by effectively using your Yelp profile.

We’ll be looking at how to improve your Yelp reputation, who should care about Yelp, deconstructing Yelp’s algorithm, how to improve your Yelp presence, baseline results, what are you customers searching for, optimizing profiles, getting your good reviews out of purgatory and more.

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

The San Diego Web Designers meetup meets every second Tuesday of the month and is combined with the Refresh San Diego and the HTML-5 user groups. Looking for things to do? Make sure to check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

Do you know about Magento, the world’s fastest growing eCommerce technology company with over 100,000 stores worldwide?   Their sites range from up and comers, to the world’s largest on-line retailers like Salomon Skis, Tool King, The North Face, GolfSmith, Bonobos, Dockers, Ford, Sierra Nevada, BarackObama, Nokia, Harvey Nichols, Fred Perry and more.

Our presenter, Travis Fawcett, has been a freelance developer working in web applications for over 8 years.  His soup of choice is the meaty LAMP (Linux, Apache, MySQL, PHP) stack. He has over three years of Object Orient PHP development utilizing the Zend Framework. With this solid background in Zend Framework, Travis has easily transitioned into a Magento developer.

Since September of last year, Travis has been developing unique Magento sites that required everything from custom theming to full blown custom module creation and modification.

Travis will focus on a brief history of the development of Magento and why it’s gained in popularity.  He will then transition into a demo site and highlight key features of the application along with some food for thought before jumping in.   Additionally, for those more interested in the theming and coding, Travis will give a brief overview of the file structure, Magento theming, module creation and debugging. Finally he’ll wrap up with how to get started with Magento, the must haves along with what you need to know to avoid common install mistakes.

For more information or Magento help from Travis, he can be reached at  http://calltravis.com

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AGENDA:
7:30-7:40 – Announcements, Member intros
7:40-8:45 – Topic and Discussion
8:45-9:00 – The usual networking and geek tech talk

RefreshSD meets every second Tuesday of the month and is combined with the HTML-5 and the San Diego Web Designers user groups.

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

Brought to you by CloudCanvas and featuring Sweetlabs

Learn about how two new San Diego startups are changing the way applications are experienced on the desktop and in the browser.

The summit is for Developers looking to innovate beyond the sandbox of iPhone, Facebook or Twitter apps. And, for developers looking to monetize their web applications.

Pokki: How to make awesome desktop applications using HTML5
Pokki is an application platform for the desktop that enables web developers to create awesome desktop applications using HTML5. Please join Adrian for an overview of Pokki and what it can do for you.

CloudCanvas: A new way to develop and monetize web apps.
Develop Once, experience everywhere! Our new development platform makes development of money-making apps headache-free.

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AGENDA:
7:30-7:40 – Announcements, Member intros
7:40-8:45 – Topic and Discussion
8:45-9:00 – The usual networking and geek tech talk

RefreshSD meets every second Tuesday of the month and is combined with the HTML-5 and the San Diego Web Designers user groups.

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

When: 7:30pm, Aug 9th, 2011

RSVP on Meetup

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

When: 7:30pm, July 12th, 2011

RSVP on Meetup

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

Juan Mendes will be our speaker on the topic of Sencha Technologies (http://sencha.com). Sencha is one of the most comprehensive set of tools, frameworks and web technologies.

Here are the segments of the talk, each will be around 15 minutes…

1. Intro to EXT-JS : Talk about Ext.onReady, Ext.Viewport, generating widgets with JSON and xtypes, show the online API, show the online examples, how to use the forum/stack overflow to get questions answered.
2. Understanding Ext.Component architecture
3. Layout Managers: BorderLayout, AnchorLayout, CardLayout, TabPanel and others.
4. GridPanel: Explain the architecture of a Ext.grid.GridPanel: Ext.data.Store, Ext.data.Reader and subclasses, Ext.data.Proxy and subclasses.
5. Intro to creating testable/reusable Ext-JS code: An overall explanation of ExtJs widgets and how to extend them for use in your application. This includes: which class should I extend? Should I create a plugin, subclass, factory method?
6. Questions and Answers: stump the expert

When: 7:30pm, June 14th, 2011

RSVP on Meetup

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

Follow @RefreshSD on Twitter for the latest Refresh updates as well as joining our email newsletter announcements.

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.

Where:
Qualcomm Building QRC (Qualcomm Research Center)
5665 Morehouse Dr. Room 119-B
San Diego, CA 92121

RSVP: Introduction to Semantic Technologies

Details:
So, you’re interested enough in Web 3.0/Semantic Web to come to a Meetup. You know that people are talking about it, but you aren’t exactly sure why. What is it really? And what is it not? What’s the value? What are all these acronyms people keep talking about: RDF, OWL, SPARQL? What’s a “triple” and why should you care? Does this have anything to do with “linked data?”

Maybe you already know the answers to these questions, but when you talk about SemWeb to friends and colleagues, they back slowly away… At this Meetup, we’ll address some of these core questions in an easy-to-understand way – even if you have never seen a line of computer code.

Come join Eric Franzon (SemanticWeb.com) for this friendly and fun introduction!

Attendees will learn:
- The basics of core Semantic Technologies
- How the technologies are being used today (and who’s using them)
- More technical folks will also learn some helpful ways to simply and clearly explain Semantic Tech to their favorite business user, web developer, potential investor, or barrista!

Eric Axel Franzon (http://www.linkedin.com/in/ericfranzon) is an executive with experience in highly technical subject areas, business analysis, marketing, communications, and operations.

Eric was one of the founders of the Semantic Technology (“SemTech”) Conference, is VP Community at SemanticWeb.com, and is an Affiliate Analyst with Chris Shipley’s Guidewire Group.

When: Tuesday, April 12, 2011 7:30 PM

Where: Qualcomm Building QRC (Qualcomm Research Center)
5665 Morehouse Dr. Room 119-B
San Diego, CA 92121

RSVP: Crowdsourcing on RefreshSD Meetup

Details:
David Bratvold and Janelle Noble will be speaking about crowdsourcing this Tuesday.  From their own personal experiences of what they’ve learned in the industry, they’ll be covering the basics of crowdsourcing, along with detailed case studies, and practical advice.  Some of the topics they’ll be discussing:

• What, exactly, is crowdsourcing
• Different types of crowdsourcing
• Crowdsourcing companies
• How can it help you
• Who is crowdsourcing for
• Common myths of crowdsourcing
• Case studies & examples

It will be an interactive discussion allowing you a chance to ask your crowdsourcing related questions.

David Bratvold is the founder and CEO of Prova, an advertising agency built on crowdsourcing principles.  David started Prova in 2008 in order to fix several problems associated with the traditional methods of ad design.

David also founded the #1 site for crowdsourcing news, The Daily Crowdsource, as a way to expand the crowdsourcing industry by educating the public on the pros and cons. The news site has quickly grown to be the #1 site for crowdsourcing news, with such programs as the Crowd Leaders, and Microvolunteering Wednesday.

Janelle Noble is Director of Marketing for Brightidea, the global leader in innovation management. In 2005, Brightidea launched the first online innovation platform designed to improve the effectiveness of any organization’s innovation process.

Join us for this month’s topic and make sure to bring your burning questions for great a discussion on crowdsourcing.

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AGENDA:
7:30-7:45 – Announcements, Member intros
7:45-8:30 – Topic and Discussion
8:30-9:00 – The usual networking and geek tech talk

Also check out http://SDTechScene.org for a list of all of San Diego’s Tech User Groups and a Calendar of Events.